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CAPS LOCK – How Capitalism Took Hold of Graphic Design, and How to Escape From it
Ruben Pater

CAPS LOCK – How Capitalism Took Hold of Graphic Design, and How to Escape From it

CAPS LOCK – How Capitalism Took Hold of Graphic Design, and How to Escape From itCAPS LOCK – How Capitalism Took Hold of Graphic Design, and How to Escape From it
Ruben Pater
Valiz
English

 

Softcover
432 Pages
110 x 175 mm
2021
ISBN 9789492095817

 

Capitalism could not exist without the coins, banknotes, documents, information graphics, interfaces, branding, and advertisements made by graphic designers. Even anti-consumerist strategies such as social design and speculative design are appropriated to serve economic growth. It seems design is locked in a cycle of exploitation and extraction, furthering inequality and environmental collapse.

CAPS LOCK uses clear language and visual examples to show how graphic design and capitalism are inextricably linked. The book features designed objects, and also examines how the study, work, and professional practice of designers supports the market economy. Six radical design cooperatives are featured that resist capitalist thinking in their own way, hoping to inspire a more socially aware graphic design.
(source: https://www.valiz.nl/en/publications/caps-lock)

About the Artist 
Ruben Pater (b. 1977, NL) is trained as a graphic designer. For a decade he worked in graphic design and advertising studios. Afterwards he decided to start his own practice. Informed by his experience, Untold Stories produces critical work between graphic design, journalism, and activism. He is tutor at the BA Graphic Design and the MA Non Linear Narrative of the Royal Academy of Art in the Hague. His first book The Politics of Design (BIS publishers, 2016) has been an inspirational source book for design students, tutors, and visual communicators worldwide.
(source: https://www.valiz.nl/en/publications/caps-lock)

About the Publisher
Valiz is an independent international publisher of contemporary art, theory, critique, design and urban affairs. Their books offer critical reflection, interdisciplinary inspiration, and often establish a connection between cultural disciplines and socio-political questions. Valiz publish these books out of our commitment to their content, to artistic and social issues and to the artists, designers and authors.
Apart from publishing Valiz organizes lectures, debates and other cultural projects in which certain topics in contemporary art are explored.
valiz.nl
(source: https://www.valiz.nl/en/#about_valiz)

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